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Keys to an Effective Flyer

Design and content tips for maximum impact

Turn heads and make lasting impressions with flyers. Flyers provide an opportunity for creative freedom, and for you to reach your audience directly. Unlike digital media which is often lost in the noise, printed flyers offer a tangible and personal touch. Their versatility makes them suitable for a variety of setting from community bulletin boards to mail campaigns. 



When designing, be sure to follow these tips for an impactful and memorable flyer.

Catchy Headline

An attention-grabbing headline is key to drawing readers in and making them want to know more about your brand.

Call to Action

A strong call-to-action can mean the difference between a lead and a conversation. Inspire your audience to act!

Special Offers

Highlight special offers or promotions to give your audience an incentive to act quickly.

Consistent Branding

Prominently feature your logo and use your brand colours and visuals consistently across all marketing materials.

Business Information

Vital business information is essential for your flyer. This tells people how to contact you about your products or services.

High-Quality Visuals

A picture speaks a thousand words, be sure to incorporate high-quality visuals that represent the quality of your brand.

Flyers

Flyers are marketing dynamite

Discover the unmatched potential of flyers and other printed marketing collateral.



Flyers allow for quick, low-effort, high-impact promotion. They can be designed to captivate attention instantly, providing a tangible reminder of your brand. Statistics show that flyers, along with other printed materials, continue to be effective marketing tools across all demographics.

Finishes

Paper Stock & Finishing Options

Elevate your print materials with a variety of paper stocks and print finishing options.

Stocktype

Stock Type and Weights

Select the ideal paper stock and weight to enhance your print materials. From coated to uncoated, and bond to specialty papers, for the perfect balance between aesthetic appeal and durability.

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Print Finishing

We offer a range of finishing option including embossing and spot varnishing, to binding and trimming. Our finishing services offer versatility and add sophistication to your printed collateral.

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Perfectly complemented by

Discover a range of products to complement and enhance your flyers.

Brochures

An essential component of any printed marketing mix, paired well with flyers.

Postcards

A twist on the conventional postcard to enhance promotional efforts.

Graphic Design

Paramount to ensure your brochure reaches its full potential.

Concepts to Creations

Unveil the potential of creative freedom with a range of design options.

Download Templates

Browse a range of design templates using Kwik Design powered by Picsart.

Upload Your Design

Already created? Submit your pre-made design and we’ll make sure its print ready.

Work With a Designer

Get in touch with a Kwik Kopy graphic designer to start your design journey.

Find a Kwik Kopy Printer near you

With over 90 locally-owned print stores across Australia, let us match you with the perfect partner for your business.

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Frequently Asked Questions

Have a question about flyers? Find the answers to the most common questions we receive here.
How do I make or design a flyer?

Creating a flyer is a straightforward process. Start by outlining your goals and the message you want to convey. Consider your target audience and choose a design that suits your branding. You can design the flyer or leaflet yourself or use professional graphic design services, like Kwik Kopy, to ensure a polished result. 

At Kwik Kopy, we offer professional printing services for a wide range of marketing materials, including books, catalogues, brochures and booklets, to help your business make a lasting impression. Most orders have a next-day turnaround, but we can accommodate quicker requests in as little as two hours or longer for more intricate jobs. Contact your local centre for further details.

What information should I include in my flyer?

A successful flyer or leaflet should include essential information, such as your company’s name and logo, a concise headline or tagline, a clear and engaging message, contact details (phone, email, website) and a strong call to action. Additional elements can include high-quality images, special offers and other relevant details.

What are the common flyer sizes?

Flyers come in various sizes, with common options including A4, A5 and DL. A DL flyer, for instance, has dimensions of 99mm x 210mm, making it a compact and convenient choice for promotions. The best size for your flyer depends on your marketing goals and how you plan to distribute it.

How many flyers should I print?

The number of flyers or leaflets you should print depends on your needs and goals. Consider factors such as your target audience, distribution methods and budget. Kwik Kopy can provide guidance on the appropriate quantity and other flyer printing needs based on your objectives.

What types of paper should I use for flyers?

Creating a flyer is a straightforward process. Start by outlining your goals and the message you want to convey. Consider your target audience and choose a design that suits your branding. You can design the flyer or leaflet yourself or use professional graphic design services, like Kwik Kopy, to ensure a polished result.

At Kwik Kopy, we offer professional printing services for a wide range of marketing materials, including books, catalogues, brochures and booklets, to help your business make a lasting impression. Most orders have a next-day turnaround, but we can accommodate quicker requests in as little as two hours or longer for more intricate jobs. Contact your local centre for further details.

Need Assistance?

Have a question? Our friendly team is here to help you every step of the way.

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