Design is constantly evolving and if you want to stay ahead of the game when it comes to your branding, marketing materials or website then it’s important to take a look at some of the design trends around you to make sure your business looks up-to-date.
When it comes to anything print in 2015, then digital will continue to inspire any work created. Retro is also expected to continue its popularity but this time with influences taken from the 1980s and 90s – just think iconic brand motifs and early computer graphics and you’ll be on trend.
When it comes to design and your website – a great design can often be the difference between ultimate success and brand irrelevance. The good news is that by staying aware of design trends you will be equipped to make some great choices in 2015. Let’s take a look at four trends you can expect to see this year.
4 Design Trends for 2015
Bigger is Better
Perhaps the biggest design change you’re going to see in 2015 is a move away from the standard text based home page. Think huge immersive graphics which minimalist style for maximum impact on your visitors.
Multimedia
The race to create the most engaging multimedia experience is on! The HTML Canvas element is allowing designers to do some amazing things with multimedia so expect to see some great designs over the next few months incorporating all sorts of exciting animations that really capture the audience in a whole new way.
Mutant Parallax Effects
Admittedly parallax scrolling is not a new concept – it’s been gaining popularity for the last year or so and with good reason. But in 2015 we’re going to see lots more mutations of parallax evolving making page scrolling an even more engaging experience.
Flat Design
Flat design is here to stay, particularly with smaller website design elements like menus and icons. It’s popular because it works so well with the other minimalist design elements listed above, with the added bonus of working beautifully with a range of sizes making it perfect for transitioning between mobile devices and laptop screens.
For advice on bringing your designs and branding up-to-date, speak to the team at your local Kwik Kopy today.
