Product packaging – from the way it’s delivered to the way it makes each customer feel when they open it – can be just as important as the product itself. But in a competitive marketplace it can take a lot to stand out from the crowd – yet some companies manage to get this type of marketing just right!
Take a look through our top ten favourites…
Coca-Cola
Masters of marketing, Coke released holiday themed bottles that resembled Christmas baubles.
Panasonic
Panasonic created a cute and fun way of packaging their earphones.
Help Remedies
Help Remedies incorporated a simple design and some great copy to communicate with their customers.
Blood Energy Drink
This company designed some product packaging that’s not for the weak at heart but certainly gets attention!
Reebok
Reebok found a unique and fun way to package their range of climbing shoes.
RPM
Another energy drink company, RPM is inspired by racing cars.
Anti-theft Lunch Bags
Perfect for the shared office fridge!
Tea Hangers
The hangers are cute and so are the tea-shirts!
Juice Packaging
Creative sliced fruit poppers will definitely quench any thirst!
Coconut Water
As coconut water increases in popularity it’s nice to see innovative packaging ideas making a splash!
If you would like to discuss innovative packaging ideas for your products, speak to the team at Kwik Kopy and let us bring your ideas to life.
Images source:
http://www.boredpanda.com/creative-packaging-designs/
http://www.toxel.com/inspiration/2010/12/27/unique-and-creative-packaging/
http://www.toxel.com/inspiration/2009/04/04/20-unusual-and-creative-packaging-designs/
